Showing posts with label Tips. Show all posts
Showing posts with label Tips. Show all posts

4 Effective Ways to Get More Home Sales from the Internet

RISMEDIA, August 11, 2010—Are you looking for new ways to use the Internet to get more listings and homes sales? Here are four free and low-cost Internet marketing tips to help you genrate more leads and closed transactions from the Internet.

1. Pay-per-click Advertising in Google, Yahoo! and Bing
Pay-per-click advertising has gotten a bad rap over the years, not because it doesn’t work, but because a large majority of websites do a poor job capturing contact information. If you have a website that does a good job of capturing leads, then pay-per-click advertising in Google, Yahoo and MSN can start delivering leads and home sales immediately. Pay-per-click marketing works best when you target more than one area and spread your marketing budget over two or three different places. Google is an obvious first choice but Yahoo and Bing can also deliver some excellent results and sometimes the traffic is a little cheaper.

The Dangers of an Unreasonable Asking Price

One of the most common and costly mistakes made by sellers is setting an unrealistically high asking price. Every seller wants to receive the highest closing price possible for their house, but losing sight of fair market value can have serious repercussions.

In some cases a lack of objectivity results in overpricing the home, other sellers may subscribe to the theory that pricing high initially leaves room to negotiate lower later. Overpricing from the outset could actually force you to end up settling for a lower price than you would have received by setting a realistic asking price based on market research.

Tweet your listings!

Tweeting your listings?  Does that sound right?
Well, there is a a service called TweetLister that allows you to do so! Imagine your listings exposed 20 million Twitter users.  Sound right?





Capitalize on your Craigslist Leads with Listings to Lead

Here is another tool that let's Realtors leverage on Craigslist.

Have a look and see if it would work for you.




Scott Pierce A former technology insider working with clients to incorporate Internet content distribution for client facing web-based applications, Scott has worked with most major Silicon Valley firms including Oracle, Cisco Systems, Intel, Apple Computer, Applied Materials and more. Scott Pierce graduated with a Masters degree in marketing from Thunderbird – The American Graduate School of International. Scott developed and has successfully implemented the listings-to-Leads (L2L) strategies and tactics at leading real estate brokerages across the United States.  Contact Scott Pierce at scott@listingstoleads.com

How to create a custom page for your Facebook fan page?

So, now you have a Facebook fan page, but somehow, you're wishing there is way to add or create a custom tab in your page.. We'll the good news is, there is a way!

I found a cool Facebook application called Static FBML. It allows you to create a custom page with a custom content. Now, how great is that? Ready to try it out?

Click on the link below to see the steps.

http://www.facebook.com/onlinedominance?v=app_4949752878#!/onlinedominance?v=app_7146470109

Oh by the way, you'll need to be fan of the pageto view the steps. Just a little thing for giving us this tool  right?

Facebook Applications Every Realtor Must Have!

In a previous post, we tackled about how you can post your NAR listings to Facebook. But it's just one of the things that you can do to get your business profile in Facebook up and running!

I found an article that cites 6 Facebook applications that will really  be useful for real estate agents. I got excited to share this to you all! I think this is a great idea to try for all of us!
So here is the list!

Get your Listings to Facebook with Realtor.com Application!

Display your listings from REALTOR.com® on your Facebook wall!  If you are a real estate agent, your listings are already displayed on REALTOR.com® for FREE.

Now you can add your listings on Facebook with the FREE REALTOR.com® See My Listings application.

How do you do it? It's Easy, Trust me!


  1. Go to this website: http://www.realtor.com/seemylistings/

  2. Click on "Add my Listings"

  3. Click on "Allow" to let realtor.com access needed information.

  4. Select your MLS and input you MLS ID

  5. Enter the necessary information.


And that's it, you'll have your listings on the left sidebar of your profile page!

It will look just like this one:



Isn't it neat? Now why don't you try it!

For now, it's just available for your profile page, but I checked their facebook fan page and looks like the application will be available for fan/business page next week!

Let's wait for next week and see!

Why Create a Facebook Fanpage?

I recently stumbled upon a blog called Mr Internet, Michael Russer - Online Dominance. In it are a lot of tips, techniques, and secrets on how one can fully utilize the internet for business, among others. I will be featuring some of his posts here as I know that it would definitely help Realtors  like us grow and expand our business.

So for a start, let's talking abuot Facebook.  I know everyone has a Facebook account, but do you know that you can use it to help you improve your search rankings, as well as in lead generation?

Do you have a Facebook fan page? If not, then I suggest making one. But how does a profile page differ from a fan page? Mr Internet explains this:

Personal Profile vs. Fan Page


There are two primary ways you can represent yourself on FaceBook:

  1. Personal Profile – everyone who has a FaceBook account has a profile page.  This is your “home base” for all your friends and family to connect with you in a personal way on personal (i.e. not business) matters.  While how you grow and manage your “friend base” is a topic for another post, suffice it to say it doesn’t even come close to helping your business as the next way.

  2. Fan Page – sometimes also referred to as your business page. This is where you try to attract and interact with people who are part of your target market or at least connected to it in some way.  Now this next part is very important:  The more targeted fans you have, the more Google will see you as being relevant and important in your field of real estate expertise.  And this translates to significant gains for your search engine rankings.  For example, Douglas Newby is essentially a one-man shop in Dallas, yet his site consistently out-ranks those of companies in his area with 1,000 or more agents.


So now how do you make this fan page work??

Here is the link to Mr Internet's blog post titled "Explode Your Facebook Fan Page Base For no Cost" and learn the secret. Goodluck!

Read the article here.